Director For Strategic Research And Evaluation, Consultant
Kim Longfield has worked for PSI since 2001. She leads a strategic research unit that provides evidence about the effectiveness of PSI’s work and using that evidence to inform internal strategy as well as global best practices.
Kim’s expertise is using evidence to develop, monitor, and evaluate social marketing and social franchising programs, and analyzing and strengthening health markets.
She is also highly skilled in quantitative and qualitative research, health metrics, and studies among populations at high risk for HIV/AIDS.
Kim has a PhD in Sociology and International Health and a MPH in International Health/Health Communication and Education, both from Tulane University.